A new promotion is on the horizon for Harrah’s Hoosier Park (HHP). Through a partnership with the Indiana Standardbred Association (ISA) and a sponsorship from Elite Nutrition, Horse of the Month is being introduced beginning in May.

Each month, one horse will be selected. Special t-shirts will be created with the Elite Nutrition logo and depicting the “Horse of the Month.” Each Friday, a limited number of t-shirts will be placed into Hoosier Park’s regular t-shirt toss. Those who catch the special t-shirts will then be invited to come back and watch the “Horse of the Month” race. Those with the t-shirts are encouraged to wear the shirts for the horse’s next race. If they wear their “Horse of the Month” shirts and the horse wins its race, they will be invited into the winner’s circle and will be part of the post race presentation and photo of the winning horse.

The “Horse of the Month” will change each month and will be announced before the end of the previous month. The purpose of the promotion is to build a fan base around some of the horses that excel at Hoosier Park and also encourage on-track attendance for the races. Gabe Prewitt, vice president and general manager of racing, will assist the ISA with selecting the “Horse of the Month” during the 2026 racing season.

Watch for more details on the new “Horse of the Month” promotion via social media and on-track. The first “Horse of the Month” will be announced soon and will be for the month of May. T-Shirts will soon circulate on Fridays at HHP to get the promotion underway.

The “Horse of the Month” promotion is one of the latest provided by ISA and HHP to encourage engagement with racing fans and help showcase Standardbred racing in the state of Indiana.